Describe Travis Kalanick strategic leadership

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Reference no: EM132288797 , Length: word count:1300

Assignment -

In this assignment, analyze a full-length case study about Uber Technology.

Valued at $70 billion in 2017, Uber is globally the most valuable private start-up. Uber had a tumultuous year, culminating in the forced resignation of Travis Kalanick,Uber's co-founder and long-time CEO, in the wake of several ethical and leadership shortcomings. The case protagonist is Arianna Huffington, an Uber board member,who has been tasked to guide the new CEO, Dara Khosrowshahi, as he addresses some of Uber's ethical shortcomings and prepares the ride-hailing company for aneventual initial public offering (IPO) within a time frame of 18-36 months. Arianna Huffington and Dara Khosrowshahi have to address a number of critical issues, such as:

corporate culture,
employee morale,
alleged gender discrimination,
non-stop negative coverage in the media,
customers defecting to Lyft,
driver dissatisfaction,
more draconian regulations by cities, counties, states, and even countries, and
a lawsuit filed by Waymo alleging Uber stole proprietary self-driving car technology when acquiring Otto, a self¬ driving start-up created by a then-Waymo employee;among many other issues.

Uber Technology Case Analysis - Discussion Questions

1. Describe Travis Kalanick's strategic leadership. Which qualities stand out to you, and why? Was he an effective strategy leader? Why, or why not?

2. What is Uber's platform strategy? What are some strengths and some weaknesses of this approach?

3. Describe Uber's challenges in terms of business ethics and corporate governance. What recommendations would you give Arianna Huffington to address some of these issues?

4. Who is/are Uber's main competitors? What and who should Uber worry about? What should Uber's new CEO, Dara Khosrowshahi, do about it? Provide recommendations, be specific.

5. Uber's new CEO, Dara Khosrowshahi (appointed August 30, 2017), announced that he plans to take Uber public in 18-36 months. What are some of the main issues he needs to address to position Uber for a successful IPO? What can he do now to ensure a sustainable competitive advantage going forward post-IPO?

After reading the case on Uber Technology, you are expected to submit a written analysis of the case ranging from 3-5 typewritten, double-spaced pages. For the analysis, you should conduct additional research on the cases beyond the information provided in the case.

Attachment:- Assignment File.rar

Reference no: EM132288797

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Reviews

len2288797

4/20/2019 2:07:23 AM

Need 1300+ words. To-Do List - Week Fourteen: All assignments are required. Read Overview of this week. Reading Assignments: Uber Technology (case number is MHE-FTR-046-1259927628). Full-length Case assignment: Read ‘Uber Technology’ case, and provide answers for the discussion questions. Submit your answers by Sunday at 11:59pm ET. This week we do not have class discussion. Construction of paper (grammar, spelling, and style in addition to content) will be considered when grading the paper (see Grading Criteria for Written Assignments under the Announcements tab on the left side of Blackboard.)

4/20/2019 2:07:18 AM

All cases should use standard American Psychological Association (APA) format. In particular, cases must be: double-spaced, employ 1” margins, use headings and subheadings where appropriate, use page numbers, and use a 12-point Times New Roman font. The references/works cited page at the end of the paper should follow the APA format.

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