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Describe the need the product or service fulfills

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Reference no: EM131334111

Prepare a 10 - 12 page comprehensive and integrated marketing strategy for your product or service.

As well as prepare a script through Turnitin for a 30 second creative promotional message for your product or service directed toward your target market similar to a TV or radio advertisement. Prepare a 30 second creative promotional message that: Create a one slide PowerPoint and record the audio of your promotional message into the slide

https://support.office.com/en-us/article/Record-a-slide-show-with-narration-and-slide-timings-0b9502c6-5f6c-40ae-b1e7-e47d8741161c?ui=en-US&rs=en-US&ad=US .

  • Immediately and innovatively capture the attention of your targeted market.
  • Describe the need the product or service fulfills.
  • Differentiate your product or service from current and/or anticipated competition.
  • Tell your target market what you want them to do using action-oriented words.

You will need to use crediable sources including the book- Kotler, P., & Armstrong, G. (2013). Principles of Marketing (15th ed.). Boston, MA: Pearson.

Reference no: EM131334111

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