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HI6006 Competitive Strategy- Holmes Institute
Question 1 Global and socio-cultural elements of the general environment are significant to the future of Starbucks' retail coffee and snacks store industry. Discuss how and why they are significant.
Question 2. Describe Googles' level of diversification strategies.
Question 3. What has been the rationale for LVMH acquisitions?
Question 4. Discuss effective approaches that Samsung Electric can implement to gain and manage a successful strategic alliance. -
Question 5. Identify the competitive behavior responses of Zara to build or defend its competitive advantages and to improve its market position.
Question 6. The current CEO of QANTAS Alan Joyce is considered a strategic leader. Identify, and discuss the actions and characteristics of effective leadership.
Attachment:- Competitive Strategy.rar
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The following paper have answered a set of tutorial questions based on the competitive strategic evaluation of brands in multiple context. Aspect such as strategic decision making, developing new technologies and diversification have played a huge part in making multinational brand competitively ahead.
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