Describe at least two bases of differentiation

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Reference no: EM132578340

1. The Ritz-Carlton , Dell , National Bicycle Industrial Company, Gucci, Fuddruckers and Allen Edmonds men's dress shoes are all cited as examples of firms pursuing differentiation strategies.

Please solve all the following Questions for (Allen Edmonds)

a. Identify the elements of each company differentiation strategy . (Allen Edmonds)

b. Show how the elements identified in (a), help each company in minimizing the threats of Porter five forces model. (Allen Edmonds)

c. Evaluate each of the elements identified in (a) , for each company , using the VRIO framework.

Each group in the the class should pick only one different company from the 6 mentioned companies. (Allen Edmonds)

2. For each of the listed firms, describe at least two bases of differentiation. (Allen Edmonds)

a. Baskin Robin ice cream

b. The BMW.

c. The goodies shop in Jeddah

d. Starbucks.

e. Fuddruckers Restaurants

3. Which, if any of these bases of product differentiation (in question #2) are likely to be sources of sustained competitive advantage, and why?

4. Which of the following management controls and compensation policies in consistent with implementing cost leadership? With product differentiation? With both cost leadership and product differentiation? With neither cost leadership nor product differentiation?

a. Firm-wide stock options

b. Compensation that rewards each function for meeting its own objectives separately

c. A detailed financial budget plan

d. A document that describes, in detail, how the innovation process will unfold in a firm

e. A policy that reduces the compensation of a manager that introduces a product that fails in the market

f. A policy that reduces the compensation of a manager that introduces several precuts that fail in the market

g. The creation of a purchasing council to discuss how different business units can reduce their costs.

Reference no: EM132578340

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