Define sales promotion and what are allowances

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Reference no: EM131934722

1. Define sales promotion. How does sales promotion support other promotional activities of a firm?

2. What are allowances? What are the major categories of allowances?

3. You will receive 20 annual payments of $31,500. The first payment will be received 6 years from today and the interest rate is 4.7 percent. What is the value of the payments today?

Reference no: EM131934722

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