Reference no: EM133898328
Entrepreneurship and Innovation Management
Learning Outcomes
Generate ideas using a broad range of creative thinking tools in an entrepreneurial context.
Evaluate and design an innovative viable product or service concept
Effectively collaborate with a range of partners across multi-disciplines including communication, project and time management skills
Demonstrate ethical awareness when creating creative entrepreneurial venture proposition
Communicate effectively to a range of audiences using a range of platforms Get Assignment Help from the Best tutors!
Assessment - Group Design Model
ASSESSMENT DESCRIPTION
Every organisation has a reason for being. It may be to lobby for change in society. It may be to bring relief to those in need. In sports, it may be to triumph over others on a playing field. Businesses exist to provide a product, services or a combination of these. Though customers vary, circumstances vary, and scale varies (indeed, so much varies), all businesses exist to satisfy consumer needs.
Critically evaluate the service solution. How could the service solution be significantly improved/ enhanced/ re-imagined to appeal to users (+investors)?
a A one-page written description of your product/ service (including supporting diagram and/ or photo).
b What's your story? (A good pitch tells the story of how the solution was conceived).
c Value Propositions (What makes your solution different?).
d Key Activities (What your business does).
e Key Partners and Resources.
f Customer Relationships and Customer Segments.
g Channels and Revenue Streams.
h Environmental/ Market Analysis.
i Cost Structure and Financial Projections.
j Key Risks.