Create a business message

Assignment Help Other Subject

Reference no: EM133540697

Question: Social media has been a game changer for brand building, customer relations, and customer satisfaction. Shoppers are increasingly turning to social media for retail and often look for help with buying decisions. With that shift, consumers have paved a new purchase journey for retailers to follow. Many businesses adopting social media as a promotional mechanism often use social media solely as if it were a traditional one-way ad instead of a two-way communication channel. The following are several common types of business messages in social media that attract customer activity:

• Promotions and discounts• Latest product information• Customer support• Entertaining content• Ability for customers to offer feedback

Your task is to submit pages describing your business message and explaining what you see as the best social media channel is for your company to present this message. This assignment has two parts: writing a business message and analyzing, justifying, and evaluating which social media channel you should use to present the business message.

Part 1

To create a business message, first decide on one goal: a) Increase sales or b) Build affinity with your customers. You can use the bullet points above and any content from this module to decide on the type of business message you want to share.

Part 2

Choose a social media platform that best fits your message-you can use any social media channel presented in this module. In a couple of pages, explain/analyze why this social media channel is the right one for the message (this could focus on why the other options are not good). Explain how you would measure whether the message was successful (because what is the point if it isn't successful?). You should also describe how a successful business message presented on social media can impact customer loyalty, ensure customer retention, and expand publicity. Make sure you cite any sources.

Reference no: EM133540697

Questions Cloud

Prefer to receive a resume rather than an application form : When would you, as a small business owner, prefer to receive a résumé rather than an application form

Differences between multi-processing os and multi-tasking os : Now a days an OS has the capacity to handle multiple tasks at the same time. What are the key differences between Multi-processing OS and Multi-tasking OS.

What are major factors that distinguish levels of strategies : Why it important to understand the difference between prospective and emergent strategy. What are factors that distinguish levels of strategies in organization?

List few questions to ask the third party : List few questions to ask the third party to show evidence against the UOC BSBINN502 Build and sustain an innovative work environment

Create a business message : create a business message, first decide on one goal: a) Increase sales or b) Build affinity with your customers. You can use the bullet points above

Explain the force that is driving the change : Explain the force that is driving the change to occur. Recommend the role of human resources practitioners in the change

Describe fipps can be useful in protecting personally : Describe how FIPPS can be useful in protecting personally identifiable information and how a federal agency can put each of the principles to use.

How to create a learning environment that includes learning : How to create a learning environment that includes learning objectives, meaningful materials, practices, feedback, community of learning, modeling and program.

How to resolve or control the conflict : understanding the severity of the emotions in a conflict is important because what - how to resolve or control the conflict

User Account

All Pages