Complete competitive analysis of the retail floral industry

Assignment Help Other Subject

Reference no: EM133249131

Assignment - Competitive Analysis Essay

Question Description - Competitive Analysis-Porter's Five Forces

Complete a Competitive Analysis of the retail floral Industry (flower shops and other retail establishments that sell flowers) to determine the industry's competitive environment and its potential for profitability.

Evaluate each of the Five Forces using Porter's Five Forces Industry Competitive Analysis ( Threat of New Entrants; Bargaining Power of Suppliers; Character of Rivalry; Bargaining Power of Buyers; and Threat of Substitutes). Provide factual information to support your evaluation of each force's strengths (use to designations of low, moderate, or strong for each of the forces).

Based on your Analysis of the strength of the five forces and the resultant competitive nature of the industry, what would be an effective overall strategy for a firm entering the industry to be profitable? Consider all the types of firms in the Industry that floral supply products (i.e., Wal-Mart, Kroger's, local floral shops, online florists, etc.). The four strategy choices are broad low-cost, focused low-cost, broad differentiation, and focused differentiation. Some companies combine several of these strategies. For example, Southwest Airlines has a combined focused low-cost and differentiation strategy. Explain why your choice of strategy will help to make your company successful in the Industry?

Reference no: EM133249131

Questions Cloud

A new marker for gene expression : Explain why the authors chose this title and identify what additional information the longer title provided to the journal

What influence has fandom had on popular culture : 1. How is the video game Jurassic World Evolution reflective of what was/is popular in our culture?

What environmental issues does california face : What environmental issues does California face? Research a local example and describe what has been done to protect it, and what alternatives have been made.

Discuss how it relates to dna replication : BIOL 2261 Kennesaw State University Define semi-conservative and discuss how it relates to DNA replication and Compare and contrast the synthesis

Complete competitive analysis of the retail floral industry : Complete a Competitive Analysis of the retail floral Industry - Evaluate each of the Five Forces using Porter's Five Forces Industry Competitive Analysis

Postoperative extensive cardiac bypass : You are a cardiac nurse with 12 years' floor experience, caring for a patient who is 2 days postoperative extensive cardiac bypass.

How did these cause covid-19 and what could have been done : Rutgers University 680 How did these cause Covid-19 and what could have been done differently to avert it from happening?

Examples of evidence from lecture : Post two examples of evidence from lecture or the video that demonstrate that current climate change is different than past natural warming events.

Why is this a misleading statement : BIOLOGY 201 San Diego State University amount of CO2 as using ethanol, and thus there is no point in switching to biofuels. Why is this a misleading statement?

User Account

All Pages