Compile a comprehensive literature review

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Reference no: EM133870964 , Length: word count:2500

Business Research Project

Literature Review

Then decide on an angle or perspective that appeals to your sense of inquiry. Focus your research on ONE of these areas and define a succinct Research Question on one of the following topics:

  • the indications that the entrepreneurs' current Return on Sales of D4M holds for future growth and scaleability of the enterprise
  • promotion strategies that would apply to the growth of this business
  • people aspects of the business, in particular retention of staff, possible sales incentives (‘finder's fee'), burnout, or loyalty matters
  • the mentorship that can potentially be offered by the two chosen dragons

Compile a comprehensive Literature Review, using the following structure.
Structure
Cover Page
Clearly state which topic you will be focusing your research on (i.e. one of the dot points above, expressed as a Research Problem)
Clearly state the Research Question (RQ)
Present the facts from the video(s) that are relevant to the RQ
Justify at least 6 additional sources of literature will be cited and why. Provide a list of references, showing clearly the url at which they can be accessed.
Present a 150 to 200 word summary of each cited source.
Apply the theoretical concepts emanating from your literature review (as in section 6) to make sense of the facts taken from the content of the video(s) (as in section 4), making certain to relate practice and theory.
Conclude by evaluating the research you have done and clearly stating the extent to which it has addressed your RQ (as stated in section 3)
Add a reference list, in Holmes compliant format
Add an Appendix stating which section (1-9) was undertaken by each member of the team.

Reference no: EM133870964

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