Solution-Company net operating income should

Company net operating income should

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Reference no: EM131092653

O'Neill, Incorporated's segmented income statement for the most recent month is given below.

	Total	Store A	Store B
Sales	$161,000	$69,300	$91,700
Variable expenses	61,467	33,957	27,510

Contribution margin	99,533	35,343	64,190
Traceable fixed expenses	71,300	19,500	51,800

Segment margin	28,233	$15,843	$12,390
Common fixed expenses	24,000

Net operating income	$ 4,233

The marketing department believes that a promotional campaign at Store A costing $9,300 will increase sales by $21,300. If its plan is adopted, overall company net operating income should:

increae/decrease by how much?

Reference no: EM131092653

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Company net operating income should

Reference no: EM131092653

Reference no: EM131092653

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