Categories based on characteristics is called segmentation

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Which of the following statements is true? The grouping of customers into categories based on key characteristics is called segmentation. None of these answers are correct The grouping of customers into categories based on key characteristics is called itemization. The grouping of customers into categories based on key characteristics is called identification. The grouping of customers into categories based on key characteristics is called sales-force automation.

Reference no: EM131094691

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