Assignment on the communications plan

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Assignment: Communications Plan

Develop a communications plan for your product launch, including both your domestic and international markets.

Write a 700- to 1,050-word paper addressing the following:

  • Evaluate factors involved in developing and managing an effective marketing communications plan for the new product.
  • Evaluate advertising and promotion programs for the new product.
  • Evaluate the technology trends available to help you market the product.
  • Compare and contrast the marketing communication strategies for both your domestic and international markets, and explain the differences.

Format your paper consistent with APA guidelines.

Reference no: EM13773726

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