Reference no: EM133937915
Assignment:
Select a current health product (weight gain/loss, exercise, nutrition, performance enhancement, etc.).
Research the selected product and assess the claims found through advertisements, Internet, TV, radio, magazine, and other forms of media.
A summary will be completed that includes:
-Why consumers are attracted to the product
-Effectiveness of marketing/advertising of the company
-Claims found regarding the product are accurate and true (valid research?)
-Misconceptions consumers may have about the product
-Cost
-Recommendations by "professionals" to consumers