Analyse the barriers associated with entering a market

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Reference no: EM132293619

Assessment: Market Entry Barriers

Prepare a powerpoint presentation. You have to select a startup company or early stage company. "These markets could include entering into a new industry; for example, your technology that was developed for the tourism industry that can be used for the sport industry".

Assessment Description

The purpose of Assessment is to analyse the barriers associated with entering a market and the ways in which these can be overcome.

You will be required to create a slide deck based on the Slide Deck Template (downloadable from the Assessment portal) between 15-20 slides addressing the situation below. You then must write a transcript to support these slides in the notes section of the Slide Deck.

Using your own business / business idea or another start-up or early stage company, identify three markets to enter. These markets could include entering into a new industry; for example, your technology that was developed for the tourism industry that can be used for the sport industry. You could also consider entering into a new state or country as well as a new demographic.

Here are some basic guidelines for the submission:

• Introduction: Give a brief background of what the slide deck is about as well as a background about the business.
• Market Opportunity Analysis
o For each opportunity, share the market research to justify why you have considered entering into the new market
• Market Opportunity Barriers
o Highlight the key barriers for each of the opportunities that you may face when entering into that market.
• How to Overcome the Barriers
o For each of the new market opportunities, identify 2-3 strategies that you could use to overcome the barriers of entering into the particular market.
• Conclusion / Summary
• References

A minimum of ten (10) professional references (journals, reputable websites, government papers, etc.) are to be used. Please write your transcript in the notes to the slides.

Attachment:- New Venture Capital Raising.rar

Verified Expert

This is a New Venture Capital Raising assignment where we need to create 15-20 power point presentation on the 3 new markets, that how we can make the new strategy and technology that the particular technique can be used for another industry. We have followed the format given to us and provide the brief in the slide and notes as well in 1500 words in Harvard Referencing.

Reference no: EM132293619

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Reviews

len2293619

4/25/2019 11:26:46 PM

As i said earlier i want notes also in the notes section below the slides deck. And another thing don't make the slides too fancy it should be moderate. You will have all the information listed what you have to provide as answers and as you will see you have to do market opportunity analysis and market opportunity barriers etc etc. Please go through the assessment outline thoroughly and carefully before starting the work. Last but not the least marking rubric is been given please follow the same. Thanks

len2293619

4/25/2019 11:26:42 PM

This is my subject New Venture Capital Raising. So basically you have to prepare a powerpoint presentation along with the notes in the same presentation. As you can see I have attached 2 docs the 1st is the assessment outline and 2nd is PP template how it should look like. So basically you have to select a startup company or early stage company. "These markets could include entering into a new industry; for example, your technology that was developed for the tourism industry that can be used for the sport industry". This sentence is given in the assessment outline so please follow the same and answer accordingly i have quoted this sentence here for info . Moreover, 10 professional references are only to be added with Harvard Referencing style with in text and end of text. Please use simple English rather than using complex.

len2293619

4/25/2019 11:25:53 PM

Appropriate theory and research used to answer question posed Excellent and current theory and research used; Depth of research exceeded expectations / 4 Correct academic writing style used, including correct spelling, grammar and punctuation Academic writing style is very clear with sound flow and structure. No spelling or grammatical errors. / 4 Format of answer consistent with question requirements and KBS guidelines Format of answer exceeds question requirements and KBS guidelines; no errors / 4 In-text referencing and reference list follows Harvard style and consistent with KBS guidelines Acknowledged all sources in text and reference list. All citations and references follow Harvard style. All KBS guidelines adhered to. (4) / 4

len2293619

4/25/2019 11:25:16 PM

Market #2 Opportunity / Barriers / Strategies (20) Excellent identification of opportunity, barriers, and strategies. Very thorough analysis with justifications. / 20 Market #3 Opportunity / Barriers / Strategies (20) Excellent identification of opportunity, barriers, and strategies. Very thorough analysis with justifications. / 20 Conclusion / Recommendation (10) Excellent Conclusion / Recommendations. / 10 Answer clearly and logically presented Answer presented very clear and logical. / 4

len2293619

4/25/2019 11:24:38 PM

Market Entry Barriers Weighting: 25% Total Marks: 100 Word Limit: 15-20 slides and transcript A minimum of ten (10) professional references (journals, reputable websites, government papers, etc.) are to be used. Please write your transcript in the notes to the slides. Introduction (10)Excellent introduction with clear and thorough overview. / 10 Market #1 Opportunity / Barriers / Strategies (20) Excellent identification of opportunity, barriers, and strategies. Very thorough analysis with justifications. / 20

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