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Q. Edge Cinema runs a chain of movie theaters in Izmir also enjoys great success with a Tuesday Night at the Movies ‘promotion. By offering half of its regular 6TL admission price, average nightly attendance has risen from 500 to 1500 persons. Popcorn also other concession incomes tied to attendance have also rose dramatically. Historically, Edge Cinema has found to 50 percent (%) of all moviegoers by a 2TL cup of buttered popcorn. Eight percent (%) of these popcorn buyers, plus 40 percent (%) of the moviegoers to do not buy popcorn, each spends an average 1.25TL on soda also other concessions.
a. Write down an expression describing total income from tickets plus popcorn plus other concessions.
b. Forecast total incomes for regular also special Tuesday-night pricing.
c. Forecast total profit contribution earned for the regular also special Tuesday night pricing strategies if the profit contribution is 25 percent (%) on movie ticket incomes also 80 percent (%) on popcorn also other concession incomes.
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