Advertisements for sports products

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Reference no: EM13173102

Find two advertisements for sports products that compete directly with one another. For example, you may want to compare Nike running shoes with Reebok running shoes or King Cobra golf clubs with Taylormade golf clubs. How is each product segmented, targeted, and positioned? Are there more differences or similarities in these market selection decisions? Use specific details and examples to support your discussion. (200 words)

Reference no: EM13173102

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