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Question 1:
Elaborate on the following business strategies giving examples, and discuss under what circumstances these business strategies are applied.
a) Forward integration b) Product development c) Conglomerate diversification d) Retrenchment
Question 2:
(i) Explain the components in an ideal mission statement of a business organisation?
ii) Using the above components of a mission statement, write a model mission statement for the organisation where you are working/studying which can be used by your organisation in future?.
Question 3:
i) Explain the different aspects of the term ‘Organisation Culture'?
(ii) Examine critically and discuss the importance of Organisational Culture in the implementation of strategy?
Question 4:
(i) Explain with the help of a diagram the Boston Consulting Group Framework in Corporate Portfolio analysis?
(ii) How and Why has the BCG Framework been modified?
what have you learnt about business strategy?
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