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You have just been hired as a brand manager of toothpaste for a large consumer products company. Your job mainly involves encouraging the advertising and production groups to promote and manufacture your product more effectively. These departments aren't under your direct authority, although company procedures indicate that they must complete certain tasks requested by brand managers. Describe the sources of power you can use to ensure that the advertising and production departments will help you make and sell toothpaste more effectively
What are the main reasons businesses don't conserve natural resources or safe guard the environment?
Choose any company website and evaluate its effectiveness. Write an essay of between 750-1000 words, double-spaced, focusing on such topics as the web site's attractiveness and the
Karen Villagomez, president of Wright Industries, is considering whether to build a manufacturing plant in the Ozarks. Her decision is summarized in the following table: Alternativ
1. What are the order winning criteria for this organisation? Where does the company sit in Schmenner's Service-Process matrix and can you detect the adoption of the principles und
Why does volatility of demand have a higher effect on a service delivery system than on a manufacturing system?
Why is there so much poor planning and organizing in organizations? How could the planning process be improved where you work? Has anyone considered using flow process charts
1) Do you think that the ISS Clinic investment in electronic medical records added value for the organization? How would you recommend measuring this "value"? If you do not think t
What issues can organizations experience when implementing large database systems and data warehouses? What best practices would you recommend to an organization to mitigate these
What is the value of marketing to the consumer, the stakeholder and stockholder and a. the value of your place on marketing b. the value of marketing to customers and consumers c.
Go to www.diversityinc.com and search for "Things Never to Say to Women Executives". List three examples and provide a one page explanation regarding how these statements undermine
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