Direct indirect and human mechanical observation, Management Theories

Direct Indirect and Human Mechanical Observation:

Direct Indirect Observation : In direct observation the behaviour of a person is observed. On the other hand indirect observation implies that same record of past behaviour is observed the behaviour is not observed and rather its effects are observed. Here the observer engaged in indirect observation generally looks for physical traces of behaviour or occurrence of an event.

Human Mechanical Observation : Here observation are done by manually or by machines. Most of the studies on marketing research are based on human observation where in trained observers are required to observe and faithfully record their observations. In some cases mechanical devices such as eye cameras and audiometers are used for observation. One of the major advantages of electrical mechanical devices is that their recordings are free from subjective bias. As against this advantage such observation may be less valid than human observations. This is because the observer power of integration can lead to a more valid evaluation of the observations.

Posted Date: 2/8/2013 7:14:29 AM | Location : United States

Related Discussions:- Direct indirect and human mechanical observation, Assignment Help, Ask Question on Direct indirect and human mechanical observation, Get Answer, Expert's Help, Direct indirect and human mechanical observation Discussions

Write discussion on Direct indirect and human mechanical observation
Your posts are moderated
Related Questions
Throughout the Constitutional negotiations, the Premiers maintained that the Charter posed a threat to provincial autonomy. Explain their concerns. Do you agree with the Premiers’

Basic component of management according to Taylor: a) Determination of standard of performance: In this he conducted Time and motion studies, Method study and

explain the strategy as an organization process

Apply general attribution theory to analyze and explain each party''s attitudes and conclusions. Hint: Use consensus, consistency, distinctiveness, and the fundamental error. 2. Ex

A review of available process routes and a reasoned argument for the process/es selected. Note this research is important and a detailed commentary on the reasons why a given proce

give an account of emerging trends in management

Characteristics of the Observed: In getting information from the investigated people their characteristics play an important role. The status of the interviewee vis a vis the