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Question:
(a) Considering the Three Era model, differentiate between data processing (DP), management information systems (MIS) and strategic information systems (SIS).
(b) "Large enterprise-wide systems, such as enterprise resource planning (ERP) and customer relationship management (CRM) applications, are being implemented by organizations to improve the efficiency and effectiveness of their operations".
Explain the difference between "efficiency" and "effectiveness".
(c) Some of the core constituents of a business strategy are: i) Mission ii) Vision iii) Goals iv) Objectives Briefly explain these terms.
(d) IS strategies can be developed with regard to two viewpoints; impact and alignment. Explain how this can be achieved.
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own example of participants in the business buying process
Q. Explain about Stero-typing in Advertising? Stereotyping demotes to presenting a group of people in certain roles only. Advertising has inward criticism for stereotyping wome
International Bonds and Markets (a) Calculate both Macaulay and modified durations of the 8-year, 8.5% coupon bond given a flat yield curve a 10%.
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