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Question 1 Discuss the Visualisation strategy in advertising and the components of Visualisation strategy
Question 2 Describe the elements of execution of advertising in brief
Question 3 Explain the persuasion techniques (any 10) used in advertising
Question 4 Describe the Tools and Techniques(any 10 ) of Sales Promotion in brief
Question 5 What is a full service agency? What are specialist agencies? Why are they needed?
Question 6 Discuss the following theories of Advertising-
QUESTION (a) What are the different stages of team development and elaborate on each of them and explain the importance of each of these stages. (b) The ‘reflective thinking
a)from the above case shareholders are very worried that Apple is having too much cash,discuss six reasons of why shareholders are so worried?
How is the Effective Delegation affected in the organisation? Effective Delegation: Effective delegation is said to exist while an executive in place of doing all the thi
Define what is meant by 'Business Process Management' (BPM) and briefly explain the role of various technologies in assisting BPM achieve its objectives.
Business strategy report (5,000 words) Section 1: Strategy Recommendations and Evaluation Summary (1,000 words) Section 2: Business Strategy Report (4,000 words)
In their case study of Vicro Communications Paper et al (2003) identify a "set of factors that should be useful to other organisations facing similar problems" in Business Process
Define the Theory ‘Y’ in human relations. Theory ‘Y’: It is a positive approach to human relations wherein a supervisor integrates the requirements of his subordinates al
Question 1: Organisations operate within a business environment. Demonstrate with examples the different aspects and levels of an organisation?s environment. Question 2:
How are the factors of organisational efficiency affected in Morale? Organisational efficiency: a. The way the organization is establish, the method the orders are specif
Given the fact that a firm survival depends on its capacity to create value, and value is defined by customers (Day, 1990), marketing makes a fundamental contribution to long-term
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