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Write an email to tell employees about a product recall.
As the vice president of public relations at GM, you just wrote the following news release about vehicle recalls. Next, you will work with the vice president of human resources to communicate this news to employees. Rewrite this external message so that it is appropriate for your internal audience. Address your email to all GM employees.
As a representative for Whole Foods, you find this tweet and send the customer a direct message (DM) to obtain his email address. In your email to the customer, reject his r
You're new to the management staff of Cedar Point, a large amusement park in Sandusky, Ohio. Cedar Point is renowned for its 14 roller coasters and dozens of other exciting
Select two Internet resources and evaluate them based on the five criteria: authority, accuracy and reliability, purpose/objectivity, coverage, and currency. You might searc
As the marketing vice president of Piedmont Seafood Restaurants, you are considering opening a new restaurant in Ft. Collins, Colorado. You currently have 15 restaurants in
Imagine that you're the chief editor for The Baltimore Sun. Use the Mike Wise situation discussed in this chapter to reinforce principles for evaluating information from the
You are planning to open an ice cream parlor. You want to have a wide variety of flavors for your patrons to select from, so you are going to ask potential customers to iden
Ensure that the content and appearance of the questionnaire follow the guidelines given in this chapter. Pilot-test your questionnaire and cover letter on a small sample of
Because so many employees had to be let go, including some who had helped Dunkirk found the company a decade ago, the president has decided that a lavish party would be inap
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