What is the lesson to be learned about writing

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Q. "Loading the gun" or lining up ammunition in support of your idea, is a phrase used by managers at General Electric that parallels which stage of building support for an idea?

Q. Illustrate what is the lesson to be learned about writing a business plan from Leo Burnett's statement, "Don't tell people explain how good you make the goods; tell them Explain how good your goods make them?"

 

Reference no: EM13102276

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