What are the conclusions and recommendations

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Select an article that deals with one of the following topics: marketing concept, marketing orientation, market segments, or marketing mix. In a paper of 500-750 words, summarize the article, addressing the following questions:

What is the purpose of the article?

What is the thesis of the article?

What are the key points/facts presented in the article?

What are the conclusions and recommendations?

Is the article useful? Why or how?

Is the article well-written and easy to understand?

What is your assessment of the article?

Would you recommend it to others? Why?

Reference no: EM131397375

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