Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Scrubbing Bubbles (a brand owned by S.C Johnson) has historically used regression analyses to forecast sales of new products in the US. They have found that sales volume ( in millions of dollars) is a function of product effectiveness (PE) on a scale of 0 - 100 as rated by a test panel, advertising expenditures (AD) in millions of dollars, number of stores (supermarkets and drug stores) in which the product is available nationally in thousands of stores (S). Their regression analyses conducted based on previous product launches has produced the following regression equation (R2 = .85, regression coefficients are unstandardized): Sales ($mm) = 10 + .62*PE + 1.23*AD ($mm) + 1.34*S (000s) If Scrubbing Bubbles launches a new tile cleaner that was rated a 94 on product effectiveness, gets the product into 12,000 stores and supports it with an $8M ad campaign, how much sales revenue will they expect? What is the expected impact on sales of selling the product in one additional store? CVS ends up deciding not to stock their new product in their stores which means that the product will only be sold in approximately 11,000 stores nationwide. How many advertising dollars would Scrubbing Bubbles need to spend to maintain the initial forecasted level of sales? Imagine Scrubbing Bubbles was deciding between two new product concepts that are ready for commercialization. The first product has been rated an 87 by the consumer panel and can be stocked in 9,000 stores. The second was rated a 91 by the consumer panel but can only be stocked in approximately 7,500 stores. The advertising budget has not been finalized and approved yet but would be the same for either product launch. Which product concept would be forecasted as the bigger seller?
Operations Management is about a book review. Title of the book is "Goal". This book has been written by Dr. Eliyahu Goldartt. The book has been appreciated by many as one of those books which offers an insight into the operations and strategic capac..
Operational plan pertaining to a hospitality enterprise is given in detail in the solution. The operational plan is an important plan or preparation which gives guidelines regarding the role and responsibilities of each and every operation at all lev..
Recognise the importance of a strategic approach to the development and deployment of organisational information systems. Demonstrate an understanding of the importance of databases and their integration to the organisation's overall information mana..
An analysis of the holding costs, including the appropriate annual holding cost rate.
Briefly explain Evolution and contributor of Operations management.
A number of drivers of change have transformed the roles, functions and responsibilities of an operations manager over recent years. These drivers have not only been based on technological innovations but also on the need for organisations to develop..
Compute the Optimal Order quantity of DVD players. Determine the appropriate reorder point.
Evaluate problems in operations and identify approaches to overcoming them. Critically evaluate operating plans and identify areas for improvement. Justify, implement and evaluate changes to operations in line with modern approaches.
Develop a report for Figi Fabricating that will address the question of whether the company should continue to purchase the part from the supplier or begin to produce the part itself.
Prepare a staffing plan showing the change of your unit from medical/surgical staffing to oncology staffing.
Ccompare the effectiveness of different leadership styles in different organizations
Be able to understand the concept of risk, roles and responsibilities for risk management and risk management tools and models.
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +1-415-670-9521
Phone: +1-415-670-9521
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd