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The profitability of the leading cola syrup manufacturers

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The profitability of the leading cola syrup manufacturers, PepsiCo and Coca Cola, and of the bottlers in the cola business is dissimilar. PepsiCo and Coca Cola enjoy 81 operating profit as a percentage of sales; bottlers experience only 15 operating profit as a percentage of sales. Perform porters five analysis that describes why one type of business is potentially so profitable relative to the other

Reference no: EM13684707

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