Relationship between efficiency and innovation

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Companies achieve competitive advantage by using innovation to differentiate their products from those of competitors and either charge a premium price or lower costs far below those of competitors.

  • Given this concept, what is the relationship between efficiency and innovation? Use real-world examples to illustrate your response.
  • Can companies innovate and operate efficiently at the same time? Why or why not? Use real-world examples to illustrate your response.

It must be in your own words and provide examples with references.

Reference no: EM131250553

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