New product development

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NEW PRODUCT DEVELOPMENT

1. Describe product

2. Define why good opportunity

3. Describe product plan

a. Competitive Strategy

b. Target Market

c. Mission Statement

1. Describe Product

2. Proposition

3. Business Goals

4. Target Market

5. Assumptions

6. Stakeholders

4. Define Customer Needs

5. Outline Product Specifications

6. Discuss Concept Generation and Selections

7. Discuss How You Would Test Concept

8. Discuss Your Design Process

9. Develop a Prototype and/or sketch

10. Develop a Sequential Task List to Manage Development Project

Reference no: EM132234715

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