How you describe agilent technologys communication process

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Reference no: EM131299300

Read the case study in textbook on "Cheryl Ways and Agilent Technology's Layoffs" and answer TWO of the following questions.

  1. How would you describe Agilent Technology's communication process for dealing with downsizing?
  2. Which approach -"getting the word out" or "getting buy-in"- best characterizes the communication process? Why?
  3. Apply Stace and Dunphy's contingency approach to the case. What emerges from your analysis?
  4. What assessments would you make of the media used by the company?
  5. What did Agilent "do right"? Why was it able to be still voted one of the "Best Companies to Work for" even during its tough years?
  6. What are the limits to an open communication style when faced with ongoing rounds of downsizing? What else might management do to retain staff motivation?

Response to EACH question posted must be approximately 250 words. Response must have a clear, well formulated thesis, development using textual quotes and references; sentence structure, grammar, punctuation, and spelling count. Response should be insightful, thoughtful, and analytical.

Attachment:- Case-study-part-1.rar

Attachment:- Case-study-part-2.rar

Reference no: EM131299300

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