How visually appealing and organized is the site

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Reference no: EM13731498

Website Analysis

The purpose of this portion of your project is to determine how customer-friendly the site is and how the company uses the site to communicate with its customers. Your assignment is to write a one to two page summary evaluating the company website, and be sure to address the following:

How visually appealing and organized is the site? Why or why not

Is the site user-friendly? Is it easy to navigate and find information? Explain.

Describe the contact information and various communication methods that are available to a customer who needs to contact a representative, inquire about a product, or make a purchase.

How does the site accommodate the needs of a diverse customer base?

In a separate paragraph does the site encourage customer loyalty? If so, how? If not,why.

Reference no: EM13731498

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