How googles information system strategy support its strategy

Reference no: EM131133873

Google Case Study: Information Systems Strategy

For this assignment, read the Google Case Study and answer the following questions:

1. How does Google's information systems strategy support its business strategy?

2. Which of Porter's three generic strategies does Google appear to be using based on this case? Provide a rationale for your response.

Submission Requirements:

Submit your responses in a two- to three-page Microsoft Word document through the Questa Learning Plan.

Evaluation Criteria:

Your instructor will use the following points for evaluating your performance in this assessment:

• Have you identified Google's business strategy and the information systems that support the business strategy?
• Have you identified that Google uses Porter's "differentiation" strategy to create a competitive advantage?

Reference no: EM131133873

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