Explaining internet marketing strategies

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Reference no: EM1332768

Your brother meets once a month with other local business owners to discuss business and networking, and you decide to go with him. Coincidentally, this month's "hot topic" is Internet marketing. Choose two or more of the Internet marketing strategies below and discuss when you believe they would be most effective and least effective in attracting customers and new business relationships. Explain your reasoning. Include at least one "use" and one "do not use" recommendation for Grandma's Treats. Document your rationale.

Direct e-mail
Cross-media advertising
Banner advertising
Target market
Public relations
Search engine registration
Affiliate programs

In your own words, please post a response to the Discussion Board and comment on other postings. You will be graded on the quality of your postings.

Reference no: EM1332768

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