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1. Explain the differences between call and puts, not just in definition, but in actual workings of the option, price changes, time value, the Greeks, strategic use in a portfolio, risk management etc. Give an example of an American company, and one call and one put for the company and explain the pricing differences and why they are?
2. What type of diversification did Walmart use when they started offering banking services through Green Dot Bank?
3. A boat-cleaning company needs to increase its number of clients. it walks through segmentation and targeting exercises and discovers that the identified target segment is not addressed in its current marketing mix. What question were they trying to answer by conducting targeting and segmentation activities?
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Why do companies (retailers) expand their product like food or drugs? Think about which companies have done so, what have they had to do to accommodate the product lines. List
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