### Explain the difference between nominal and ordinal data

##### Reference no: EM131229451

One of the products that Company W makes is snack foods. The research and development department of Company W has developed a new formula for one type of snack food that is cheaper to make than the current formula. They want to test the new formula with consumers. They want to see if consumers can tell the difference between the old and new formulas. You propose to conduct this test and analyze the results in line with WidgeCorp's approach to gathering statistical data and use it to form business intelligence decisions. You first need to explain the process to senior management at Company W. You advocate using an unbiased sample of consumers in their test, so that Company W is randomly selecting people based on the following: age; whether or not they have kids; where they live; how often they buy snack foods; and whether or not they already buy the current product.

Prepare a presentation that addresses the following:

• List at least 3 qualitative attributes of the snack food about which they might want to ask consumers. Make sure at least 1 of them is nominal.

• For each attribute that is ordinal, assign names for the endpoints of a 5 point rating scale.

• Explain the difference between nominal and ordinal data.

• Explain how nominal and ordinal data relate to a rating scale.

• List at least 2 quantitative attributes of snack food that the scientists might want to measure.

• Explain the difference between interval and ratio data.

• Include in your presentation the difference between a population and a sample.

• Note why it is important to avoid bias when conducting research (see note below).

Note: Give 2 examples of possible populations for this test.

Verified Expert

The power point presentation is created in MS Word. New snack food is made using different formula by the Company W .The purpose of Research & Development Division is to gather the Statistical data using WidgeCorp’s approach and analyze the results so that business intelligence decisions could be made. Food should also be scientifically tested of low calorie.

#### Effect of replacing the import tariff with an import quota

Show the effects of a \$1 per kg tariff on imported grapes. Show the effect on : imports, Canadian production, consumption, the government's revenue, the change in (Canadian)

#### Create a brief research agenda

Vast number of diverse groups represented in the workforce, create a brief research agenda that addresses how talent management strategy can proactively attract a diverse wo

#### Identify an organizational structure for your company

Identify an organizational structure for your company. Choose from functional, divisional, matrix, and geographic structures. Articulate two reasons why this structure fit

#### Distinguish between economic profit and accounting profit

1. Respond to the following question in at least three well composed paragraphs: In your own words, and using research sources other than the textbook, distinguish between e

#### Freeman-brown private school case study

Refer to the "Freeman-Brown Private School Case Study" document for details pertaining to this assignment. The board of directors at FBPS has hired you as part of a consultin

#### Discuss how to use the power of each design most effectively

Discuss the benefits of using both designs in the research study. Determine which design (qualitative or quantitative) will become the primary research design. Discuss how to

#### Definition of a monopoly

1. Identify 3 businesses, corporations etc. which you feel most closely fit the definition of a monopoly. Be sure to include the 2 criteria that must be present to have a mo

#### Social and behavioral intelligence in your field

It is important to your professional image to know how to communicate verbally and physically. Imagine speaking to a person who is standing too close to you. This may make y