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Topic 1: Given the commoditized nature of many markets today, does customer relationship management and its associated focus on quality, value, and satisfaction make sense? If price is the only true means of differentiation in a commoditized market, why should a firm care about quality? Explain.
Topic 2: Select one profitability analysis and discuss in-depth how this analysis can aid in the decision-making process. Assume that the decision-maker needs to decide between two marketing alternatives.
450 - 500 words minimum. Two (2) references are required beyond the text book. Be sure to cite and source in APA format.
Topic 3: Why is marketing ethics a strategic consideration in organizational decisions? Who is most important in managing marketing ethics: the individual or the firm's leadership? Explain your answer.
What is the relationship between marketing ethics and organizational performance? What are the elements of a strong ethical compliance program to support responsible marketing and a successful marketing strategy?
What are the advantages to a developing country of increasing their international trade and multinational countries and manufacturing
Explain in detail the implementation of the 4 Psmarketing mix concept by the company, including the following: Competition, Target market, Product strategy, Distribution strategy and Communication strategy.
Discuss a "real world" MNC's international strategy. The discussion should identify the company's strategic plans, how the factors of international strategy, above, affected them, location efficiencies, a SWOT analysis, their application of the st..
The incline is raised from 0 degrees to 57.1 degrees. What is the acceleration of the mass at 57.1 degrees in m/s2?
Embellish on the operations of your chosen organization, but be logical. For example, provide a community name or at least a state name. Does the destination have other attractions? You are encouraged to investigate similar operations in various l..
In addition, after watching the video, Advertising and Public Relations at Ogden Publications, answer the following::•What challenges do specialized magazines such as Mother Earth News face when trying to entice advertisers? Create a pitch to a poten..
Develop both a SWOT analysis and needs analysis for your product. Each analysis should examine four (4) strengths, weaknesses, opportunities, and threats for your company
Write down 1,050-1,400-word paper in which you justify significane of marketing research in development of Kudler Fine Food's marketing strategy and tactics.
for this task you will participate in a simulation with your classmates in which you are in charge of a sensor
If a manufacturer produces an acceptable product, but fails to provide adequate instructions for use or warnings against particular use, then this could be considered
Measuring Customer Satisfaction Paper: Research the text, library
Determine whether it is in the exposure stage, interaction stage, e-commerce stage or e-business stage. Provide reasons for your answer.
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