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What global marketing challenges would you face if the simulation were based on a real-world situation? Discuss the difference in the experience you would have with the assumptions built into the simulation (e.g., no cultural barriers, language, currency, tariffs, mode of entry challenges).
The simulation market - An analysis of market research will allow students to identify target markets, select geographic sales offices, design brands (personal computers), and develop pricing and advertising. The simulation is designed as a start-up company's market entry into a new market, in this case personal computers sold on a business-to-business (i.e., not to the consumer) market. There are eight decision periods, effectively quarterly periods over a 2-year time frame. The first year (i.e., the first 4 quarters) is used to assess the market, develop a strategy, and test marketing tactics. The second year (the next 4 quarters) calls for a full market rollout. Teams and individuals are evaluated using a "balanced scorecard" unique to Marketplace Live but consistent with a balanced scorecard approach used in business today.
A check-in counter at an airport experiences an average of 135 customers per hour (assume Poisson arrivals). Each customer requires an average of 4.2 minutes for service. What is the minimum number of servers that are required in order to keep averag..
According to the classical economic theory, international trade takes place between countries based on the
The Manchester United Soccer Tournament project team (refer to the Manchester United Soccer club case study in chapter 4 of the text) has identified the following potential risks to their project: Fighting between teams. Pivotal error committed by a ..
Oracle provides ERP solutions for mid-size business organizations. For this assignment, you are to write a research report on these ERP solutions.
What are “evidence based practices” and why are they important in our health system? Answer in 2-3 paragraphs. Include resources if you want, but provide the citation.
Illustrate what are some of major political risks associated with investing in a foreign country. Explain how does threat of global terrorism affect foreign investment also foreign-exchange market in world today.
Two 180-horsepower (HP) motors are being considered for installation at a municipal sewage-treatment plant. The first cost $6,100 and has an operating efficient of 77%. how many minimum hours of full-load operation per year are necessary to justify p..
If two firms face the same wage and rental price of capital but spend different amounts labor and capital, how do their isocost lines differ? What is the effect on their isocost lines if the wage rate increases?
Assess the practicality of contract desirability under different conditions as presented in Figure 14.2. How useful is the underlying advice presented here? Do most practical instances fit or are there many variances? Are there other pros and cons th..
Why does the government regulate business activities? If businesses are truly overburdened by regulation, why doesn't the government repeal regulation?
Explain the need to develop three new positions including one first-level management position. Include a needs analysis, diversity issues, job analysis, job descriptions and qualifications for the three positions,
Joe Fix plans the repair schedules each day for the Freeway Airline. Joe has 3 planes in need of repair and 5 repair personnel at his disposal. Plane 1 requires a single repairperson, while plane 3 and 2, which need 2 personnel each. Draw the network..
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