Assignment on external environmental scan

Assignment Help Operation Management
Reference no: EM13750627

Assignment On External Environmental Scan

In order to develop effective strategies, it is critical to understand the marketplace environment. In this assignment, you will explore the relationship between marketplace positioning based on environmental factors.

Throughout this course, you will work on a strategy audit for a selected organization. In Module 1, you selected an organization for your course project activities and completed a market position analysis for your organization.

In this module, you will conduct a comprehensive external environmental scan of your business unit, including a five forces analysis, to identify the relevant trends that pose opportunities or threats to your business. These will serve as inputs for a final strengths, weaknesses, opportunities, and threats (SWOT) analysis that will be due in Module 4: Assignment 2.

There are many elements that can go into an environmental scan, and your analysis will depend on the nature of your business unit, product portfolio, target market, and other factors related to the scope of your business.

Your environmental scan should include some or all of the following elements:

Economic factors and trends

Political factors and trends

Regulatory and legal factors and trends

Societal factors and trends

Technological factors and trends

Geographic factors and trends

Porter's five forces that consists of the following aspects:

Threat of new competition

Threat of substitute products or services

Bargaining power of customers (buyers)

Bargaining power of suppliers

Intensity of competitive/industry rivalry

Although your analysis will be tailored to your specific business, be sure to cover the following:

A thorough five forces analysis of your industry

The key factors and trends in any other areas affecting your industry

A preliminary classification of the external factors and trends as either opportunities or threats which will be the inputs for the final SWOT analysis

Reference no: EM13750627

Fulfill project-manning requirements

1. Does one functional department shall be allow to "borrow" (on a short-term basis) people from another functional department in order to fulfill project-manning requiremen

What is the expected value under perfect information

Audi sells snow tires which are ordered every Friday to meet next week's demand. The sales price for the most popular size is $30 per tire and its cost for Audi is $25. If too

Analyze the various aspects of occupational safety

Analyze the various aspects of Occupational Safety and Health Administration (OSHA) compliance and make at least one recommendation for improvement. Explain your rationale.

Variables are used for short-range-long-range forecasting

Select one industry from the list below: Bank, restaurant, health clinic/hospital, airline, or university. What specific variables would be needed by that organization in orde

Think are the characteristics of effective performance

People play a key role in the success of the organization regardless of the type of business or industry. They create the culture that is embedded in the organization and embr

Transnational firm based on its marketing strategy

Is Mary Kay an international firm, a multinational firm, or a transnational firm based on its marketing strategy? Why? What global market-entry strategy did Mary Kay use when

Profitability index and cash flow

Year Cash Flow 0 –$ 17,900 1 10,200 2 9,100 3 5,600 What is the profitability index for the set of cash flows if the relevant discount rate is 9 percent?  Profitability index

Management capability in the source selection criterion

After all deliverables were completed and accepted, the PM and team discussed the fact that some of the things they could have done differently to avoid the poor quality of th


Write a Review

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd