+1-415-670-9189
info@expertsmind.com
Analyse an organisational response to change
Course:- Marketing Management
Reference No.:- EM13437




Assignment Help
Expertsmind Rated 4.9 / 5 based on 47215 reviews.
Review Site
Assignment Help >> Marketing Management

Question. Demonstrate the use of analytical tools to monitor the progress and the effect of change

  • Experiencing change - how volume, momentum and complexity play a part
  • Changing behaviours, how we react and recover from change
  • Resilience and competencies - people's change-ability and change capacity
  • How coaching can increase competence

Question. Assess monitoring and measurement techniques to change within an organisation

  • Leadership and management function, looking at a suitable approach and the dynamics of change
  • Six leadership practices
  • Leadership practices and change requirements, including change equation

Question. Analyse strategies to minimise adverse effects of change

  • Causes of change resistance - common barriers with examples
  • How to deal with emergent resistance using transformation curve (positive)
  • Handling resistance associated with negative perceptions using the transformation curve (negative)

Question.  Identify the processes to review the impact of the change

  • Achieving what was planned - how to judge a change project
  • Strategic vs operational evaluation - why you must do both
  • Success criteria (both hard and soft) and drawing up a change initiative spec
  • Applying measures to rate success - outcome and process valuations

Question.  Analyse the results of the impact review

  • Approaches to gather valid and reliable data
  • A review of data-gathering methods

Question:  Present the findings of the change analysis

  • Agreeing on the evaluation taking into account social and political dimensions
  • Learning from experience - three stages and double loop learning
  • Assessing the evaluation



Put your comment
 
Minimize


Ask Question & Get Answers from Experts
Browse some more (Marketing Management) Materials
You are an account manager at a marketing firm specializing in creating green and sustainable marketing plans for businesses that want to improve their effect on the environ
Explain the ethical issues in marketing field and identify and discuss about two companies in Australia who has been having some issues regarding the way they pursue their b
Analyze the key reasons why the entering the market in the country that you have chosen is justified. Include your research and analysis from Criteria 1 and 2 of this assign
Exam the perceptual map for the airline category and the quadrant analysis for Qantasand Virgin: Why is positioning important? Howcan marketers use the information contained
Reliance on price as a predictor of quality seems to occur for all products.  Does this mean that high-priced products are superior? This exercise (and worksheet) will help y
Why is marketing research at the core of any Marketing Plan? Assuming you have started to research/think about your team Marketing Plan for the Droneport in Country X; wh
Based on your discussions with Michelle, you have developed a clear picture of the environmental issues that will affect the initial release of the new product. As you compi
Who are the stakeholders in your selected business process, besides those that are directly involved in the execution of it? List at least two people/groups and explain thei