A description of how a demand chain is created

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Reference no: EM137536

Q1. Jill develops the new espresso machine which she names Quick Shot. She also writes the operating manual to be included with each machine. Jill can obtain trademark protection for: a. espresso machine only. b. name Quick Shot only. c. operating manual only. d. All of above.

Q2. Give an explanation of a demand chain, an identification of the constituent parts of a demand chain, Why a business should understand the constituent parts of their demand chain, A description of how a demand chain is created, A description of how a demand chain can be beneficially used, An instance of a demand chain, select Fortune 500 company and explain its demand chain.

Reference no: EM137536

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