Reference no: EM131118186
Part 1: The Proposal
Utilizing a blog as your base, select 3-4 other social media tools and put together a well thought out and well organized proposal for your social media campaign. Give specific examples of how you intend to use each tool, your ideas for creating an integrated marketing strategy, and what the goal(s) of your campaign are going to be.
You should present this proposal as if you were submitting it to a client or executive member of your own team. Thusly, it may potentially be optimal to include graphics or other supporting materials.
Feel free to use a standard document format, PowerPoint, or any other presentation tool at your disposal when submitting your work. That said, keep in mind any limitations an actual client would have in viewing your work.
In your proposal, ensure you include answers to the following questions as well as the ones described above:
Where will you go to find your target audience?
What will you do to gauge social media activity of your target audience? (e.g. if it's Twitter, you may use TweetDeck to set up a series of keyword searches. If it's a blog, you may scan Technorati for blog activity on a specific topic. Etc.)
What specific things will you listen for? (e.g. for Market Motive, you may decide to listen on Twitter for people mentioning Internet marketing training)
What are your expectations/goals for each tool in the campaign?
What are you calls to action in each tool?
MICROSOFT WORD, APA FORMAT, SCHOLARLY REVIEWED CITATIONS.
What did you learn from this self-assessment
: Nurses perform assessments on a daily basis. It is part of our fabric. What is the value of performing an assessment on our own knowledge levels? What did you learn from this self-assessment? Did any particular essential inspire you to continue l..
|
What is bakers inventory turnover
: What is Bakers inventory turnover? How does Bakers performance compare to the industry leaders?
|
Better choice when it came to strategy
: Their store are getting older and looking dingy. Customer service is lacking. They are slowly slipping into bankruptcy and death. What made the better choice when it came to strategy?
|
What is the variance of daily profit
: what is expected daily profit and what is the variance of daily profit?
|
Where will you go to find your target audience
: What will you do to gauge social media activity of your target audience? (e.g. if it's Twitter, you may use TweetDeck to set up a series of keyword searches. If it's a blog, you may scan Technorati for blog activity on a specific topic. Etc.)
|
Nominal decision making
: Describe one purchase you made using nominal decision making, one using limited decision making, and one using extended decision making. What caused you to use each type of decision process?
|
What are the appropriate statistical hypotheses
: A market analyst believes that more than 30% of the adults in a certain area regularly read a certain magazine. What are the appropriate statistical hypotheses.
|
Negative aspects of personal selling
: How do salespeople contribute to our society? Are there negative aspects of personal selling from a societal perspective?
|
Which alternative should the shallow pan company accept
: The pans can be upgraded to tri-ply for $2,000. The tri-ply pans could be sold for $3,500 in total. If the pans are scrapped, they could be sold for $1,250. Which alternative should the Shallow Pan Company accept and what is the relevant profit from ..
|