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Persuasion happens all around us every day. Even if we are just passively consuming media, we are surrounded by persuasive messages. Find a TV commercial that you find persuasive and post a link to it, so your classmates can see it to. Describe the commercial to us: What is the product or service being advertised? What emotions does the commercial appeal to? What persuasive design is being used in the commercial? Is there any defective persuasion happening? If so, what kind? As a viewer, why do you connect with this ad? Do you think you are the target audience for this product or service? If so, what makes you draw that conclusion? If not, who is the target audience and how do you know this?
Mr. Goldston is Chief executive officer of Omega Airlines Inc. and owns 950,000 shares of stock. The company currently has 6 million shares of stock and convertible bonds with a face value of $ 40 million outstanding. The convertible bonds have a con..
Idlewild Bank has granted you a seven year loan for $50,000. If your seven annual end of the year payments are $11,660.45, what is the rate of interest Idlewild is charging
On August 8, 2014, Leon’s Kitchen Hut bought a set of pots with a $136 list price from Lambert Manufacturing. Leon’s receives a 30% trade discount. Terms of the sale were 2/10, n/30. On August 14, Leon’s sent a check to Lambert for the pots. What is ..
jaedan industries has the following account balances as of december 31 2010 found on page 64 amp 65 of the text. the
An investment offers $6,100 per year for 15 years, with the first payment occurring one year from now. If the required return is 6 percent, what is the value of the investment? What would the value be if the payments occurred for 40 years? For 75 yea..
The risk-free rate of return is 7.5%, the expected rate of return on the market portfolio is 14%, and the stock of Xyrong Corporation has a beta coefficient of 2.8. Xyrong pays out 40% of its earnings in dividends, and the latest earnings announced w..
We are evaluating a project that costs $1089458, has a seven-year life, and has no salvage value. Assume that depreciation is straight-line to zero over the life of the project. Sales are projected at 40651 units per year. Suppose the projections giv..
Assume you have just been hired as a financial analyst by Tennessee Sunshine Inc., a mid-sized Tennessee company that specializes in creating exotic sauces from imported fruits and vegetables. Why might stockholders be indifferent to whether or not a..
SAS Co. will be paying a dividend of $.80 at the end of this year that will grow by 4% per year for the next 5 years. After the 5 year period the dividend is expected to grow 3% for the foreseeable future. What is the value of the stock today (r= 9%)..
Consider the following four-year project. The initial after-tax outlay or after-tax cost is $1,000,000. The future after-tax cash inflows for years 1, 2, 3 and 4 are: $400,000, $300,000, $200,000 and $200,000, respectively. What is the payback period..
Explain how earnings available to common stockholders and common stock dividends paid from the current income statement affect the balance sheet item retained earnings.
Suppose that an I-bank is offering the exact same forward as (b) but with a rate strictly lower than the rate that you found in (b). Find an arbitrage implementation to capitalize on the arbitrage opportunity for a long position of the forward.
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