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What is the most significant force and why

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Reference no: EM131098030

"Many consumer-driven market forces are compelling the industry to build a more customer-centric model. The market forces include the following:

Increasing accessibility of health care information

Consumers who are more discerning

A healthier and longer living population

Advances in technology and biotech that create competition

Specialty services that are marketed directly to the consumer

After (doing some research), what is the most significant force and why? Please provide a reference.

Reference no: EM131098030

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