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Discuss the legal issues involved with employing illegal immigrants. Wal-Mart was recently involved in accusations of using illegal immigrants. They countered that the labor was contracted and therefore not their responsibility. Research this issue and explain how the case currently stands. What are the possible consequences for Wal-Mart, including the amount in fines that may be assessed? Do you agree or disagree that this was a legitimate policy for using human resources to achieve a low cost strategic advantage? Discuss with valid reasons. Include the importance of maintaining legal status documentation. Use the Immigration Act to provide guidelines for your discussions. In addition Wal-Mart has been accused of utilizing sweatshop labor to provide its goods, mostly garments. Visit a few Web sites about sweatshops. One good one is:https://www.sweatshops.org/. There are many more. Discuss the legal and ethical implications of using domestic or foreign sweatshops to provide low-cost goods to American consumers. How can HR improve this situation?
Review the stages of the Product Life Cycle and address the following in a 1-2 page document: What are two products that you consider to be in the Growth stage of the Product Life Cycle and why
Over the years, many famous brands have been repositioned. Some include KFC, Friendly's, Radio Shack and JC Penny. Using the online library or other scholarly resources, give several examples of brands that have been recently repositioned. How has..
Explain Why does project planning usually come before analysis and design and What are some of the methodologies commonly used for requirements elicitation
The stages of the product life cycle The promotional mixes The different bases of market segmentation
The formulating strategy of South Africa, provide the references page
Targeting Segments and Brand Positioning Statements
Calculate marketing return on sales (or marketing SOS) and rnarketing return on investment (or marketing ROI) for both companies as described.
Using the Waters Bottling Company, continue to build the Marketing Plan Sections for the product you have selected/ invented/ created. Price Determination & Pricing Strategies
Can you think of any other product that relied solely on public relations? What was it about its unique selling proposition that made this feasible for this company
What is a mission statement? What is a SWOT analysis? What role do these play in the planning process, List and describe the elements of the marketing mix, explain two elements by illustrating examples
What are some of the likely problems facing the marketing manager in a small firm who plans to search the Internet for information on competitors' marketing plans
calculate MAD and MAPE for naïve, four- period, and six- period forecasts. - Which forecast appears more accurate?
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