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Ups holiday season fiasco-a failure of strategic planning

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After reading the article "UPS holiday season fiasco: a failure of strategic planning," describe where the problem was with UPS' and FedEx's strategic planning. How did the fear of losing market share affect their strategic planning? What are potential solutions? Respond to at least two of your classmates' posts.

https://www.forbes.com/sites/stevebanker/2013/12/30/ups-holiday-season-fiasco-a-failure-of-strategic-planning/#121320791105

Reference no: EM131272251

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