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Authors have argued for that there has been a paradigm shift from the (traditional) transaction marketing paradigm containing concepts such as e.g. the marketing mix - to a relationship marketing paradigm. What does this mean? How do these paradigms and their underlying assumptions differ, and why has this shift come about?
What are three current trends in business and technology that could drive a new venture. Considering the three trends identified, how might they affect the organization. What potential impact might the trends have on customers.
What is the strategy of your case study company? Identify and explain the meaning and strategic significance of each of the following terms
What is the purpose of inventory? How does inventory management impact operations performance objectives? Provide specific examples.
Discuss the following points regarding how to identify forces of change and their impact:
Archer Contracting repaved 35 miles of four-lane interstate roadway working 10 days with a crew of five employees using $9000 of paving material. Which Corporation is more productive also by describe how much.
What are the differences in the ways project managers, accountants, and financial comptrollers perceive the expenses of a project
Leadership communication styles do influence creativity and innovation. The leadership of an organization sets the standard and the direction of an organization. When the leadership itself sets the standard of being resistant then the organization fo..
Describe Theory of Constraints (TOC) (Chapter 7 & The Goal). What is a constraint? Why is it important to find constraints? What does TOC say you should do with inventory? Give an example of a company that does or could use TOC. Describe Lean Systems
Building core competencies is important to developing sustainable success for an organization. What criteria must organizational capabilities satisfy for them to become core competencies? How does building core competencies add value to an organizati..
A company has received back for repair 5% of its sold products under a one year warranty. The associated quality cost is classified as:
Develop and describe a strategic measurement “scorecard” that incorporates the financial measures applied in this course. Consider the prospect of new equity owners and explain why this is important. Describe the non-financial measures that should be..
What is a minimum monthly rent required to make this investment economically acceptable if the company's minimum attractive rate of return is 6% per year, compounded monthly?
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