The rate of adoption of blood substitute like hemopure

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Reference no: EM132186341

Hemopure is a blood substitute developed by Biopure Corporation. It does not have to be refrigerated or blood-typed like donated human blood that is currently being used in blood transfusions. It comes in bags just like donated blood, so it can be used with IV tubes and needles just like donated human blood is used. As a result, medical personnel will not have to make any adjustments if they adopted this product. Name and describe the five product characteristics influencing the rate of adoption of new products and explain how each factor will influence the rate of adoption of a blood substitute like Hemopure.

Reference no: EM132186341

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