Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Juki Mara is Dallas based company specializing in climate-controlled pet houses. According to the company’s VP of Operations, their market segments basically compromise of high-end customers who are either dog or cat owners and who want to pamper their pets. To reach these groups of dog and cat owners, the VP of Operations is considering placing one-minute commercials on the following national TV shows: “Houston Dog and Cat Show” and “Texan’s Best Friend”.
A one-minute commercial on “Houston Dog and Cat Show” costs $200,000, and a one-minute commercial on “Texan’s Best Friend” costs $50,000. The VP would like the commercials to be seen by at least 60 million high--income dog and at least 36 million high-income cat owners. Marketing studies show the following:
Each one-minute commercial on “Houston Dog and Cat Show” is seen by six million highincome dog and two million high-income cat owners.
Each one-minute commercial on “Texan’s Best Friend” is seen by three million high-income dog and three million high-income cat owners.
a) Formulate LP problem (constraints and objective functions) for Juki Mara that minimizes objective function
b) Solve the LP problem that minimizes the marketing expenditure.
Discuss several advantages of linear programming; clearly explain the reasons for your choices. Does anyone know a good Healthcare lawsuit that I can do an essay on.
discussion the organization's competitive strategy and how Information Systems (IS) supports that strategy. What does the text present in this regard? What strategies does your org have for competition?
Analyze the items and quantities of inventory that must be kept on-site for the poultry farms with capacity of 1000 birds per month? basically inventory management is required.
Develop a report for management of PowerFlex Company that will address the question of whether the company should continue to purchase the part from the supplier or begin to produce the part itself. Your report is developed by answering the fol..
Assume that market rents are $25 per square foot, vacancy and collection loss is 5 percent, and operating expenses are $6.75 per square foot. If the total project costs are $140 per square foot and the investor requires a return of 10 percent, is thi..
Most organizations have or need to formulate a growth strategy. What are the different ways to do so? Provide specific examples of companies that have utilized these different ways.
Explain the role of leadership in the policy development, implementation, and management process. What should a good leader do in regards to IT policies? What are some of the negative affects when leadership is absent?
What are three ways in which corporations can demonstrate a sense of social responsibility?
What are the techniques for improving service productivity? Name the four quadrants of the service process matrix. Discuss how the matrix is used to classify services into categories. What is CIM
Top management has accepted the schedule created at the end of Part 2. Prepare a brief memo that addresses the following questions: 1. How much will the project cost? What is the most expensive activity? 2. What does the cash flow statement tell you ..
Assess the impact to the company's financial performance based on the impropriety and the resulting effect to stakeholder confidence in management, recommending how the company can minimize the resulting impact to the business.
What is the role of Information Systems in preventing fraud or unethical behavior in a company? Discuss If a company’s manufacturing system increased production based on the fraudulent sales in the previous quarter! Can the computer system provide tr..
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +1-415-670-9521
Phone: +1-415-670-9521
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd