Running the right play in the right country

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Case Study: eBay Inc.: Running the Right play in the Right country  

1)  Why has eBay become such a successful and diverse online marketplace? Visit the eBay website to help with your answer and check out the many trading categories, specialty sites and other features.  Is eBay's move into the international arena a good long term strategy? Why or why not?

Reference no: EM131034264

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