Role of logistics in marketing channels

Assignment Help Marketing Management
Reference no: EM131403021

Part 1: From the e-Activity, discuss key points addressed in the podcast. Provide suggestions for improvement. Compare and contrast the push promotion strategies. Explain why some are believed to be kinder and gentler than others.

Part 2: Examine the role of logistics in marketing channels and factors that can make the task of logistics complex and expensive. Examine the components of logistics systems and propose ways to cut costs for each component.please divide part 1 and part 2 separately since I have to submit it 2 differently.

Reference no: EM131403021

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