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I have selected for this research assignment is marketing and the assignment topic is Branding- impact of branding in sales or organisational development and research should be done on fast food business like mc donalds, hungry jacks, kfc etc.
Project Proposal Guidelines for Assignment
Structure of the Assignment
• A cover page and a table of content with topic
• Introduction
• Problem Statement
• Research objectives/questions
• Justification of the project
• Expected research output/outcome
• Conceptual framework and research hypothesis
• Methodology
• Organisation of the study
• Gantt chart
• References
• Appendix (if any).
Develop a research question and hypothesis and Provide background information about your Research Project. (Why have you decided to do this research
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